TRANSFORMATION OF MANIPULATIVE APPROACHES IN POLITICAL PROMOPS (on the storage material of the Verkhovna Rada of Ukraine)
Objective of the paper is to disclose the linguistic features of political manipulation of the times of the Revolution of Dignity. In order to achieve this goal, a number of tasks need to be done: to identify the main types of political manipulations, which used in the modern political language; to analyze the transcripts of meetings of the Verkhovna Rada of Ukraine (from November 2013 to February 2014); to identify the main manipulative techniques, which used by speakers. Object of the submitted work is manipulative techniques in the political language. Material is the transcript of meetings of the Verkhovna Rada of Ukraine, recorded between November 21, 2013 and February 28, 2014. A descriptive method and method of analysis of intelligence information applied. The study identified the main manipulative techniques used by Ukrainian politicians during the Revolution of Attraction. Conclusions. The detailed analysis of the verbatim transcripts of the Verkhovna Rada of Ukraine from November 2013 to February 2014 makes it possible to talk about the active use of conditional manipulations and the rapid change in the methods used by the authorities as events unfold on Independence Square. Whereas at the beginning of the Revolution of Virtuous, for the most part, manipulative texts with a large number of rhetorical figures, emotionally colored vocabulary, hyperbolization and parallel structures used, then in the later period, politicians are already using language cliche, expressive techniques, and evaluative vocabulary. The speeches of the authorities are gradually shrinking. If in November their speeches are deployed, they cover a number of issues, there is a discussion (as recorded in the transcripts), then in January, the statements of politicians are short, aggressive. Rhetoric gives way to local concrete political actions, in particular, the adoption of the notorious laws of 16 January.
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